Sept. 14, 2025

1239: NINE unconventional entrepreneurial truths + lessons

Ever feel like you’re spending too much time planning, overcomplicating, or waiting for the “perfect moment” to act? This Solo Sunday is extra special — it’s the 9th birthday of the Wantrepreneur to Entrepreneur Podcast! I’m sharing nine unconventional entrepreneurial truths I’ve learned from nine years behind the mic — insights that will challenge the way you think about planning, marketing, execution, and even your own identity as a founder.

Why This Matters for You

Nine years of running this show has taught me lessons that can save you time, frustration, and energy:

  • Why “planning is a trap” and how overplanning keeps you from winning
  • The overlooked truth that nobody cares about you — and why that’s actually freeing for your marketing
  • How your business grows at the speed of your decisions, not your resources
  • Why boring, unsexy work is actually your biggest competitive advantage

📝 Key Takeaways

  • Plan less, execute more. Plan just enough to take the next step — then act.
  • Marketing isn’t about you. Your customers only care about what’s in it for them.
  • Decide & execute quickly. Speed is your growth multiplier.
  • Do the boring work. That’s where most competitors give up — and where you can stand out.
  • Identity > strategy. Become the type of person who executes, fails fast, and keeps going.
  • Trust your instincts. Your to-do list isn’t always telling you the truth.
  • Urgency > passion. Progress fuels motivation — not the other way around.
  • Simplicity wins. Complexity is a tax that slows you and your team down.
  • Filter advice. All advice is good and bad — it’s your job as CEO to decide what sticks.

🚀 Put It Into Action

This week, take inventory:

  • Where are you overplanning instead of executing?
  • Which tasks are you avoiding that might actually be needle-movers?
  • How can you simplify your processes and impose urgency on yourself and your team?

🔗 Stay Connected

  • Subscribe to the show so you never miss an episode
  • Connect with me on Instagram @imetbrian
  • Share this episode with a fellow entrepreneur who needs a reminder to stop overthinking and start executing