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About

Born in 2016, The Wantrepreneur to Entrepreneur Podcast is one of the top business podcasts in the world. With over 750 episodes and counting at the beginning of 2024, Wantrepreneur to Entrepreneur has been inspiring and helping entrepreneurs in over 150 countries, and in addition to being ranked as one of the top 200 business and marketing shows in top charts around the world, the show is ranked as a top 1.5% podcast globally.

Listeners enjoy our engaging (and VERY excitable!) style of delivering top-class business, marketing, sales, strategy, tactics, and mindset content from our show host Brian Lofrumento, who first and foremost is an entrepreneur himself having started his first business at the age of 19 (more on that crazy story in a bit!).

The Wantrepreneur to Entrepreneur Podcast brings listeners five new episodes every week, featuring content that is meant to inspire you, uplift you, remind you that you're NEVER alone in this entrepreneurial journey, and of course features actionable takeaways, ideas, and strategies that you can implement fast to get more results in your own entrepreneurial journey.

Of course, at the heart of the world-class content that we bring to listeners is our amazing guests. From founders and CEOs of multi-million dollar companies like ClickFunnels and Kajabi to newer entrepreneurs who are in the beginning stages of getting traction with their first few customers and clients, all of our guests have one thing in common: an unwavering commitment to not only growing their businesses, but helping to share their lessons, experiences, perspectives, and strategies with wantrepreneurs and entrepreneurs with the belief that a rising tide lifts all boats.

Every guest episode features stories that you'll relate to, stories that will inspire you about what's possible, real life lessons and perspectives from the front lines of entrepreneurship, and a glimpse into what makes entrepreneurs as resilient, dedicated, and ambitious as we are. And... we're of the firm belief that EVERY entrepreneur has stories and strategies to share, and in every episode you'll find those nuggets of knowledge that will fast-track your own business growth and mindset.

Shining a spotlight on entrepreneurs doing work that they're passionate about and sharing their stories to help others succeed is our core mission, which is why in a world of constant advertisements and distracting messaging on social media, we are proudly an ad-free show. Why? Because we'd rather deliver listeners an uninterrupted listening experience with all of the focus on the content that can help YOUR business move forward without ever being beholden to any specific products, services, or softwares. Everything you hear on our show is real life solutions and applications that real life entrepreneurs (and us!) are using in our own businesses every day. Our guests so strongly share this passion and vision, which is why we're proudly at the forefront of guest-funded shows, meaning that our guests contribute not only their knowledge and time, but help cover production costs of a 5x per week show meant to help other entrepreneurs. (Sorry, booking agencies, but we're not pay to play, as all guests are thoroughly vetted by the Wantrepreneur to Entrepreneur team and less than 10% of interested guests make it onto the show!)

Wantrepreneur to Entrepreneur Audience Stats

We're often asked about who listens to our show, and we're so proud of all the incredible entrepreneurs (and yes, all of you wantrepreneurs!) who consistently tune in to build and maintain momentum in launching, building, and growing their businesses. With listeners in over 150 countries (and a lot of listeners who love reaching out to interact with our team!), we take great pride in deeply understanding the real life obstacles and challenges that they're facing and love hearing about the opportunities and incredible businesses that they're building.

Here are some basic stats about our audience:

  • We're ranked as one of the top 1.5% of podcasts globally and can be found in the top charts in the US, Canada, and abroad every week. (Crazy stat: in the world of podcasting the average show only gets 32 downloads! It's a tough world to succeed in, and we're grateful to be seven years deep into this journey with a loyal worldwide following!)
  • 78% of our listeners are in the United States, 6% of our listeners are in Canada, and the rest come from countries all over the world, helping us to reach the top charts in dozens of countries both big and small.
  • 66% of our listeners tune in to the show from Apple Podcasts, with 7% (and growing) choosing to tune in from Spotify. The good news is that wherever you like to subscribe to shows, you can find us there!
  • 90% of our listeners tune in from their mobile devices, which is yet again evidence about how engaged podcast listeners are... rather than getting distracted in a sea of open Google Chrome tabs (#guilty) and social media, listeners get their daily dose of motivation and business content from their cars, their headphones, and heck, maybe even in the shower! (#guilty... again)
  • 75% of Wantrepreneur to Entrepreneur listeners use Apple devices, while 15% are Android users. We'll let you hash that one out...

About The Host

Since Episode 0 all the way back in 2016, the Wantrepreneur to Entrepreneur Podcast has been hosted by Brian Lofrumento (aside from a few guest-hosted episodes along the years!). The show was born out of the launch of Brian's first book, which, as you can guess, is titled Wantrepreneur to Entrepreneur: What You Really Need to Know to Start Your First Business. The book, though, certainly didn't come first, as Brian started his first business years before that was even a thought...

Brian's first business was a soccer blog that he launched during freshman year of college. By junior year, his soccer blog had grown into one of the most-read soccer websites in the world, with over 3.5 million readers per month and a writing staff of 20 contributors. That growth didn't go unnoticed in the sporting world, with the English Football Association naming Premiership Talk as the "Fans' Favorite Football Blog" in 2010, with advertisers like Nike, Under Armour and professional teams like Tottenham Hotspur creating partnerships and collaborations with the site.

After graduating from college in 2011, Brian caved in to the requests of so many businesses looking to expand into the digital age through Search Engine Optimization and other digital marketing tactics, so he opened the door to his marketing agency, NewGen Consultants, based in Boston. After successfully growing that to six-figures in its first year, Brian learned the hard (and painful) lesson of scaling in the right way... but only after burning out from client-based work and hitting the reset button.

That reset button landed him at an entrepreneurial event in Costa Rica surrounded by some of the most visionary thinkers from across industries, which is where Brian felt inspired to share more about the lessons he learned through his own entrepreneurial experiences, which in 2015 led to the publication of his first book and a year later the launch of the Wantrepreneur to Entrepreneur Podcast.

Since then, Brian has started multiple successful companies of his own, co-founded businesses with former professional athletes and industry thought leaders, and sold the Launch Coalition at the end of 2022. Now, Brian gets to take us behind-the-scenes of all of his businesses here on the show in addition to interviewing entrepreneurs who are just as busy and just as passionate about entrepreneurship.