1288: Oh no! They keep growing! (An unintentional lesson I've learned...)

What can watering flowers teach you about building a successful business? As it turns out, everything. In this Solo Sunday episode, Brian shares a powerful analogy that started in his front yard and applies directly to your entrepreneurial journey. He discovered that while he was nurturing his flowers, he was also unintentionally watering the weeds right alongside them—and they were growing just as fast. This episode is a crucial wake-up call for every entrepreneur who is pouring time, energy, and resources into their goals. Brian breaks down how the "weeds" in our business and life—like bad habits, draining clients, negative thoughts, and mindless distractions—don't just exist; they grow stronger every time we "water" them.

✨ Why This Matters for You

This simple mindset shift from gardener to entrepreneur can change the trajectory of your business:

• It helps you identify the hidden drains on your time, energy, and focus that are sabotaging your progress.
• It moves you from passively accepting "the way things are" to actively curating an environment built for success.
• It reveals why simply working harder isn't enough if you're simultaneously fueling the things holding you back.
• It gives you a simple, powerful framework for auditing your daily actions, your client roster, and even your thoughts to ensure you’re only growing what you want.

📝 Key Takeaways

• Whatever You Water, Grows. This is the fundamental rule. Your attention is the water. It applies to both your brilliant business ideas (flowers) and your nagging feelings of imposter syndrome (weeds).
• Ignoring Weeds Isn't Neutral. Thinking a bad habit or a difficult client is "just there" is a mistake. As long as they are in your garden, your general efforts will inadvertently help them grow and take over.
• Your Mindset is a Garden. Thoughts of worry, comparison, and self-doubt are weeds. Every time you entertain them, you are watering them, making them stronger and harder to remove later.
• Growth Requires Pulling Weeds. True progress isn't just about nurturing the good stuff; it's about having the discipline to do the uncomfortable work of removing what doesn't belong.
• Entrepreneurs are Natural Waterers. Your persistence and patience are superpowers. This episode challenges you to be incredibly intentional about where you direct that powerful energy.

🚀 Put It Into Action

This week, conduct a "Weed & Flower Audit" for your business and life:

• Grab a piece of paper. On one side, list your "Flowers"—the projects, clients, habits, and relationships that energize you and move you toward your goals.
• On the other side, list your "Weeds"—the tasks, clients, distractions, and mindsets that drain your energy and hold you back.
• Choose ONE weed from your list. What is one concrete action you can take this week to remove it? Whether it's setting a time limit on social media, firing a difficult client, or replacing a negative thought, take the first step to pull it out.

🔗 Stay Connected

• Subscribe to the show so you never miss an episode full of insights to fuel your journey.
• Connect with Brian on Instagram @imetbrian
• Share this episode with a fellow entrepreneur who needs to stop watering their weeds and start cultivating success.