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Marketing & Sales Strategies Episodes

Nov. 3, 2024

967: ACTION SATURDAY (get some swag!)

Unleash the potential of your brand with an unexpected twist on entrepreneurship. Imagine wearing your business like a badge of honor—literally. This Action Saturday, join our host, Brian Lofrumento, as he reveals how a simpl...

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Oct. 28, 2024

964: DON'T be the best kept secret... master the art of FINDABILITY w…

Unlock the secrets of being discovered online with Denise Millet, the "Findability Queen." Discover how Denise transitioned from a systems consultant to a trailblazing entrepreneur, dedicated to ensuring your business shines ...

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Oct. 25, 2024

961: Building ICONIC brands (& how to name them!) that customers reme…

What does it take to transform from a disinterested student into a pioneering brand builder? Join us as we uncover Jared Langston's incredible journey in brand creation and entrepreneurship. Jared, with over two decades of ex...

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Oct. 19, 2024

957: ACTION SATURDAY (ask these questions re: social media w/ Lindsay…

Uncover the secrets to hiring the perfect social media manager with our expert guest, Lindsay Stockall. Known for her prowess in performance marketing, Lindsay joins us to share five essential questions every entrepreneur sho...

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Oct. 18, 2024

956: Maximizing returns with PERFORMANCE MARKETING (and a strategy!) …

Can performance marketing truly reshape your business? Join us as Lindsay Stockall, founder and creative director of Stockall & Co., demystifies performance marketing and shares her unique journey from PR and retail to managi...

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Oct. 7, 2024

949: MEMES, AI, and the 3xMatrix to grow FAST w/ Jennie Wu

What if memes could be your secret weapon in skyrocketing your brand's engagement? Join us as we sit down with marketing maestro Jennie Wu, who transitioned from generating millions in daily revenues as a product manager in C...

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Sept. 28, 2024

942: ACTION SATURDAY (ALL the design templates you need to look great…

How has Canva revolutionized the way entrepreneurs handle their visual content? Discover the answer with our host Brian Lofrumento in this action-packed episode of the Wantrepreneur to Entrepreneur Podcast. This week, we spot...

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Sept. 25, 2024

940: Understanding CUSTOMER BEHAVIOR and smart marketing with data w/…

Unlock the secrets of marketing brilliance with Brian Carroll, a marketing leader who transitioned from the finance world to become an expert in understanding customer behavior and psychology. Inspired by Carl Jung's concepts...

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Sept. 9, 2024

929: A strategic marketing plan that SAYS LESS(!?) and works BETTER! …

Unlock the secrets to thriving in a traditional industry as we sit down with Tiff Quillan, the founder of Nover Marketing. Sparked by a casual conversation at a picnic, Tiff's journey from a corporate job to launching a succe...

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Aug. 23, 2024

916: The video marketing trifecta that EVERY business needs w/ Tim Br…

Ever wondered how the power of video can transform your marketing strategy? Join us as we unlock the secrets of video storytelling with Tim Bradley, the mastermind behind Pennant Video. From humble beginnings with a VHS camco...

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Aug. 17, 2024

912: ACTION SATURDAY (the FIRST email of your onboarding!)

Can an instant email make or break your customer’s first impression? In this Action Saturday episode of the Wantrepreneur to Entrepreneur Podcast, we're zeroing in on the often neglected onboarding sequence. Our host, Brian L...

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Aug. 14, 2024

910: Thinking like a customer for marketing that CONNECTS w/ Mary Cas…

Discover how marketing entrepreneur Mary Casey transformed a canceled journalism class into a thriving business in the world of marketing! In this episode, the founder of Maxima Marketing Strategies takes us through her inspi...

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Aug. 11, 2024

907: ACTION SATURDAY (examine your offer!)

Is your offer as enticing as it could be? Discover how to elevate your offer and make it irresistible to your target market. In this Action Saturday episode, host Brian Lofrumento focuses on the fundamental yet often overlook...

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Aug. 7, 2024

905: EVERYTHING you need to succeed (and how it's all changed!) with …

What if you could turn a pandemic layoff into a thriving business? Sheena West did just that, and she’s here to share her compelling journey from early entrepreneurial endeavors to becoming a master of paid social media adver...

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Aug. 5, 2024

904: AI-powered conversion optimization (and the power of PERSONALIZE…

Can AI revolutionize your e-commerce strategy and skyrocket your sales? In this compelling episode, Angelo Ferro, co-founder of ShopLandingAI, joins us to share his remarkable journey from economic litigation consulting to th...

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Aug. 3, 2024

902: ACTION SATURDAY (selfie videos!? YES!)

Sending a selfie video can turbocharge your follow-up game and skyrocket your business interactions! Ever wonder why your emails go unnoticed or your pitches fall flat? This Action Saturday episode has the golden ticket—learn...

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July 31, 2024

900: DEMAND GENERATION and growth marketing mastery w/ Sabina Iyengar

What sets successful SaaS companies apart in the crowded tech market? Join us as we celebrate our 900th episode with marketing strategist Sabina Iyengar, who reveals the secrets behind demand generation and the power of genui...

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July 27, 2024

897: ACTION SATURDAY (find your unique differentiators w/ Heidi Hatte…

Discover how to harness your unique strengths and stand out in today's noisy digital world with expert insights from Heidi Hattendorf, our featured guest in Episode 894. With 25 years of marketing expertise ranging from Fortu...

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July 24, 2024

895: Impacting CULTURE through content + creative services w/ Brianna…

How do twin sisters from Arizona State University go from coaching volleyball to becoming the masterminds behind a global Korean culture powerhouse? Join us as we sit down with Jenna and Brianna Tokioka, the dynamic duo behin...

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July 22, 2024

894: Mastering INTENTIONAL marketing with a STRATEGY w/ Heidi Hattend…

Ever wondered how a marketing executive navigates the leap to entrepreneurship? With over 25 years of experience at industry giants like Motorola, Heidi Hattendorf shares her journey and the lessons learned in transitioning t...

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July 20, 2024

892: ACTION SATURDAY (eavesdrop!)

Ever wished you could read the minds of your ideal customers? Imagine tapping into their unfiltered thoughts and conversations without them even knowing. In this Action Saturday our host Brian Lofrumento unveils his favorite ...

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July 6, 2024

882: ACTION SATURDAY (give it ALL away w/ Austin McCulloh!)

Ready to revolutionize your marketing strategy? Join us this Action Saturday as we welcome back Austin McCulloh, the mastermind behind ReplyAssist. Austin shares transformative insights into cold outreach and the powerful pri...

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July 3, 2024

880: Advertising as an INVESTMENT (and how to do it with a plan!) w/ …

Unlock the secrets of successful marketing with Rob Thorbjornsen, the ingenious force behind Forge Advertising, as he guides us through the transformative power of authentic branding and strategic promotions. His leap from co...

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July 1, 2024

879: COLD OUTREACH... and ALL the reasons why it MUST be in your mark…

Ever wondered how a former college football player turned financial advisor can revolutionize lead generation for advisors? Meet Austin McCulloh, the CEO of ReplyAssist, who's transforming LinkedIn outreach into a fine art fo...

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