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Marketing & Sales Strategies Episodes

May 12, 2025

1114: Secrets from the TV industry that can unlock MARKETING SUCCESS for your biz w/ Mike Guerrieri

EPISODE STACK: https://stackl.ist/43fdNIN In today’s episode, we’re diving deep into marketing strategy, brand positioning, and the mindset required to win—whether you’re a solo entrepreneur or a growing business. Mike Guerrieri, President and CMO of Vanbrey Media, shares his broadcast TV industry insights and how he helps small businesses—the “Davids”—compete against corporate giants—the “Goliaths.” Mike’s journey from NBC executive to marketing agency founder is packed with lessons on bu...
May 8, 2025

1110: Branding with HEART... and using AI + tech to make it more PERSONABLE w/ Gard Gibson

EPISODE STACK: https://stackl.ist/3SB4TQM In this episode, Brian sits down with Gard Gibson, the founder of BrandHeart Strategies, a marketing leader with nearly 40 years of experience working with brands like Ford, Gatorade, and Wendy’s. Gard shares why connection is the core of branding, how businesses can foster loyalty, and why AI and technology should be used to enhance—not replace—human relationships. Whether you're a solopreneur, small business owner, or scaling an enterprise, this ...
May 7, 2025

1109: Turning PRESENCE into REVENUE (and unleashing the true value of content) w/ Jovana Arsenijević

EPISODE STACK: https://stackl.ist/454X7WN In this episode of the Wantrepreneur to Entrepreneur Podcast, we sit down with Jovana Arsenijević, founder of Meliora Agency, to dive into the world of strategic content marketing and revenue-generating digital systems. Jovana is known for helping businesses turn their expertise into high-converting content that attracts, nurtures, and converts leads—without wasting time on content that doesn’t work. Her approach is rooted in deep business analysis...
May 1, 2025

1103: Do WHATEVER IT TAKES (and have your marketing and social media help you succeed!) w/ Brenna Barnhill

Send us a text EPISDO STACK: https://stacklist.app/c/podcast/stack/8Gh43KX8nfn8bvQHT0Fc What happens when you take a bold leap into the unknown? For former educator Brenna Barnhill, leaving her teaching career with no backup plan led to an unexpected but thriving entrepreneurial journey. In this episode, Brenna shares how a simple social media favor for a parent turned into a full-fledged marketing agency. She dives into the mindset shifts, strategic pivots, and relentless perseverance that h...
April 29, 2025

1101: What GROWTH HACKING really is and how to TEST EVERYTHING for marketing success w/ Marcus Slater

Send us a text EPISODE STACK: https://stacklist.app/c/podcast/stack/aASlSRLYr5CR4GGBUYND Franchise businesses often come with a built-in brand, but success isn’t automatic. In this episode, we dive into the world of franchise marketing with Marcus Slater, founder and CEO of AdCloud, a digital marketing powerhouse helping franchise owners achieve real, measurable growth. Marcus shares why most franchise owners struggle with marketing, how to think like a true growth hacker, and how his team...
April 28, 2025

1100: This marketing scientist is saving $1b in wasted ad dollars! w/ Talgat Mussin

Send us a text EPISODE STACK: https://stacklist.app/c/podcast/stack/L4uhWvDckyuAQ6bYfSgs Unlock the secrets of maximizing your marketing spend with Talgat Mussin, a marketing scientist with experience at Google, Amazon, and TikTok. Discover how adopting an experimental mindset can revolutionize your advertising strategy and uncover the true impact of your marketing efforts. Talgat shares his journey from working in tech giants to creating his own venture focused on minimizing ad spend waste t...
April 26, 2025

1098: INFLUENCER MARKETING and TRUE user generated content that converts w/ Sandeep Asdhir

Send us a text EPISODE STACK: https://stacklist.app/c/podcast/stack/Rj0xuuF2ZO68oHh5KZyl What if influencer marketing could disrupt traditional advertising just like Uber did with transportation? Join us as we explore this fascinating industry with the trailblazing Sandeep Asdhir, founder of Influenergy. Sandeep's journey from Toronto's financial arena to the bustling entrepreneurial landscape of Silicon Valley is nothing short of inspiring. His insights reveal how he transitioned from handli...
April 23, 2025

1095: No more boring marketing! Use THESE strategies to captivate audiences w/ Leslie Youngblood

Send us a text EPISODE STACK: https://stacklist.app/c/podcast/stack/c56EspsaBSBzUQwbbBuu What if you could turn even the most mundane industry into a riveting story? Meet Leslie Youngblood, a marketing maven with 19 years of experience, who believes in the power of storytelling to transform any business. Together, we explore the art of captivating writing in marketing, especially in our AI-driven world. Leslie's journey from a childhood filled with creativity to establishing Youngblood MMC is...
April 22, 2025

1094: Turn your CUSTOMER STORIES into your most powerful marketing and sales assets w/ Andy Stauffer

Send us a text EPISODE STACK: https://stacklist.app/c/podcast/stack/mXyFHGVv2hBpIJv0HNlA What if you could transform customer experiences into your biggest asset for overcoming sales challenges? Join us with Andy Stauffer, the visionary founder of Proofmap, as we unpack his journey from a startup sales rep to the VP of sales and marketing at CloudCoach. Andy sheds light on the pivotal role of social proof in fostering business credibility and success, revealing powerful tactics to harness cus...
April 21, 2025

1093: Mastering sales through "Emotional Insight Questioning" and guiding people to SELF DISCOVERY w/ Zach Sabin

Send us a text EPISODE STACK: https://stacklist.app/c/podcast/stack/LYVvIKGWfSID7X3XP7Xi Zach Sabin, the mastermind behind Ignite Agency Training, joins us to share his extraordinary transformation from top sales agent to a leader in sales excellence. Discover how Zach’s journey, fueled by the competitive spirit of his college athlete days and his passion for teaching, led him to redefine sales as an act of service. His story is a testament to the power of betting on oneself and taking bold l...
April 19, 2025

1091: Branding SHOULD equal revenue growth! (and how to save the creative industry in the AI world) w/ Joshua Fein

Send us a text EPISODE STACK: https://stacklist.app/c/podcast/stack/WCqjI0vorBStxOfRruDd Joshua Fein’s story starts with designing packaging for his college friends’ side hustles and ends with redefining how creative services drive ROI in billion-dollar industries. From Disney to Domino’s to dominating the cannabis sector, Josh has seen firsthand how bold branding and performance-based marketing can scale companies fast. In this episode, he shares how he’s flipping the agency model on its hea...
April 11, 2025

1083: Unlock your SECRET SAUCE to stand out with storytelling and ALL your content w/ James Merkley

Send us a text EPISODE STACK: https://stacklist.app/stack/EBtVStKT0btP1MgMhjQk Unlock the secrets of storytelling and content marketing with James Merkley, the visionary behind Story Path Creative. James's journey from the world of music to becoming a content entrepreneur is nothing short of inspiring. He shares how his creative background and late ADHD diagnosis fueled his innovative approach to connecting with audiences. Learn how to captivate your audience and craft stories that stand out ...
April 10, 2025

1082: Go OFF SCRIPT in sales and start doing THESE THINGS to succeed w/ Dr. Deepak Bhootra

Send us a text EPISODE STACK: https://stacklist.app/stack/a2XT195ESHJFJGuJ9BiV What defines a successful salesperson across the globe? Dr. Deepak Bhootra, an entrepreneur and veteran in the sales world, unfolds his journey from corporate leader to passionate entrepreneur and author. In a candid conversation, he shares the profound influence of his family, especially his mother, in shaping his aspirations. Dr. Deepak also reflects on the pivotal impact of the COVID-19 pandemic, which led him t...
April 9, 2025

1081: STORYTELLING and your authentic voice for social media success on Broadway and beyond w/ Zack Reiser

Send us a text EPISODE STACK: https://stackl.ist/4jmYBiW Join us on this episode where creativity meets authenticity in the vibrant world of Broadway. This episode features the dynamic Zack Reiser, a marketing virtuoso who has revolutionized how Broadway shows connect with audiences on social media. From his humble beginnings in Connecticut to crafting successful social media campaigns for iconic productions like Hamilton and Mamma Mia, Zack’s story is a masterclass in leveraging passion and ...
April 8, 2025

1080: SEO to ACTUALLY make your website work for you w/ Brian Oddo

Send us a text EPISODE STACK: https://stackl.ist/4chY5kh What if mastering SEO could revolutionize your marketing strategy? Join us for an enlightening conversation with Brian Oddo, an experienced SEO specialist, whose journey from selling homework passes in grade school to collaborating with giants like Amex and DirecTV offers a wealth of insight. Brian unpacks the enduring power of search engine optimization amidst the social media surge, emphasizing its vital role for budget-conscious bran...
March 29, 2025

1072: ALL of the things our websites NEED to succeed w/ Casper Voogt

Send us a text EPISODE STACK: https://stacklist.app/c/podcast/stack/WvDNIu5haBab6gLxzwvn Uncover the secrets to transforming your website from a static online presence into a dynamic engine for business growth with Casper Voogt, the visionary founder of Plethora Design. Drawing on over 20 years of experience in web solutions, Casper shares his expertise on how to craft a website that not only enhances credibility but also fuels growth across sectors like federal contracting and e-commerce. To...
March 16, 2025

1063: Master PERFORMANCE MARKETING and target THESE exact prospects for your biz w/ Marina Fomina

Send us a text EPISODE STACK: https://stacklist.app/stacks/kbZqi6AhTGdyUX2UFdvW Unlock the secrets of performance marketing with Marina Fomina, a dynamic marketer whose journey from helping her mother's crepe restaurant in Seattle to co-founding Marketing Works is as inspiring as it is informative. Discover how Marina transformed her passion for data-driven strategies into a thriving career that empowers businesses to harness the power of digital marketing. Our conversation reveals Marina's i...
March 14, 2025

1061: PRACTICING business (and why these marketing words are DEAD!) w/ Nica Celly

Send us a text EPISODE STACK: https://stacklist.app/c/podcast/stack/0czeyn33aoEZ7pLCNSLL Unlock the secrets of thriving in business with our guest Nica Celly, a trailblazing entrepreneur whose journey began with selling spider plant cuttings as a child and blossomed into a sustainable branding and marketing agency. Nica's story is a testament to adaptability, as she shares how she remixes deadstock clothing into fashionable creations, treating business as a dynamic, living entity. With a holi...
March 12, 2025

1060: Content is STILL king... if you have a marketing PLAN w/ John Steele

Send us a text EPISODE STACK: https://stacklist.app/c/podcast/stack/DodMFnYRnmONGiF7uy5w Unlock the secrets of entrepreneurial success as we sit down with John Steele, a digital marketing expert who went from the bustling newsrooms of Philadelphia to leading innovative marketing strategies for tech startups. John's journey highlights the transformative power of strategic content and SEO, showcasing how these elements can drive growth and captivate investors at companies like KeyMe and Pollfis...
March 3, 2025

1054: DREAMING BIG for TRUE growth (and backed by marketing strategies that scale!) w/ Dillon Hill

Send us a text EPISODE STACK: https://stackl.ist/41mnuEm Discover the inspiring story of Dillon Hill, the head of growth at Cosmoforge, who turned personal challenges into a mission-driven career. From his roots in a family-run business to founding a charity for kids in hospitals at just 17, Dillon's journey is packed with lessons in resilience and innovation. When faced with a friend's terminal cancer diagnosis, he led a life-saving viral campaign, showcasing the incredible power of leveragi...
March 2, 2025

1053: The power of EVENTS to grow your business (and how to get butts in seats in person or virtually!) w/ Ginny Van Doren-Truong

Send us a text EPISODE STACK: https://stackl.ist/4bqTfRd Ever wondered how a chance encounter can launch an extraordinary career? Ginny Van Doren-Truong’s journey from a serendipitous moment at a Carrie Underwood meet and greet to founding her own agency, Backstage Event Marketing, is nothing short of inspiring. With over 15 years in the live entertainment industry and more than 800 successful events under her belt, Ginny shares her secrets to turning events into powerful tools for business g...
March 1, 2025

1052: Secrets to OMNI-CHANNEL SUCCESS and a holistic marketing growth plan w/ Justin Green

Send us a text EPISODE STACK: https://stackl.ist/4bpG2YK Ever wondered how to stay ahead in the fast-paced world of digital marketing? Join us for an enlightening conversation with Justin Green, the innovative mind behind Growth Factor. Justin shares his compelling journey from the tactical and defense industry to becoming a leader in the digital marketing sphere. You’ll learn the secrets of crafting an omni-channel marketing strategy that deftly integrates paid media, SEO, and web developmen...
Feb. 21, 2025

1046: WHATSAPP to transform your customer communications and relationships w/ Teresa Overskei

Send us a text EPISODE STACK: https://stackl.ist/4icVbin Discover the secret to revolutionizing your business communication with Teresa Overskei, a trailblazer in tech and strategy who has worked with powerhouses like Meta and Morgan Stanley. Teresa shares her journey from the vibrant corporate landscape of Tokyo to founding Coral Messaging, her innovative start-up aimed at transforming the way businesses use WhatsApp. We unravel how this platform, essential in regions where it practically eq...
Feb. 16, 2025

1043: The HUMAN side of communication + branding to stand out AUTHENTICALLY w/ Rachael Chestnut

Send us a text EPISODE STACK: https://stackl.ist/3XntyLD Rachael Chestnut, the innovative founder and CEO of Play Nice Agency, joins us to share her remarkable journey from government roles to leading a dynamic marketing and branding firm. She offers invaluable insights into crafting impactful brands through big-picture thinking and strategic storytelling. Discover how Rachael's experiences have shaped her unique approach to branding, emphasizing a human voice and cultural relevance. Her stor...
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