Episodes

In this episode of the Wantrepreneur to Entrepreneur Podcast, host Brian Lofrumento sits down with award-winning creative leader and brand strategist, Imri Larsen. Imri shares insights on the evolving nature of brand identity and the critical role it plays in driving business success. From the intangible aspects of branding to the impact of a unified organizational voice, Imri sheds light on the holistic approach needed for effective brand development. With real-world examples and practical advi...

In today's episode we'll talk about YOUR path to success and how you're being prepared for exactly what you need to succeed!

In today's episode we'll talk about how to get in on the holiday action by offering your products or services as a solution to everyone's Christmas gift-giving mood!

Today, host Brian Lofrumento is joined by the talented Tricia Kazmar, founder of Kazmar Creative, to delve into the crucial role of creativity in solving business problems. Tricia's expertise in design and storytelling has elevated brands across nonprofit, healthcare, education, and technology sectors, emphasizing the enduring power of a consistent and memorable brand. The duo explores the significance of branding consistency, the impact of AI on creativity, the balance between authenticity and ...

In today's episode, we have a very special guest with us: Josh Barron, founder and CEO of Josh Barron Books. Josh is a serial entrepreneur who has started an impressive 24 companies, overcoming numerous failures along the way. But his journey isn't just about business success – it's also one of personal triumph. Josh has battled alcoholism along with other business obstacles and failures along the way, and today he shares his story of resilience, discipline, and the power of a positive mindset. ...

In today's episode we have the pleasure of speaking with Neeta Murthy, the CEO and founder of Rekindle, a professional development platform for women employees. Neeta shares her insights on persistence, the transferability of skills, and the importance of P&L management, sales, and operations in entrepreneurship. She also talks about how her program uses behavioral science to help employees measure progress and develop a positive perception of their company and self. Join us as we dive into Neet...

In today's episode we'll talk about the role that January 1st can play in your life and business journey, but most importantly we'll talk about how you can use it as a tool ANY time throughout the year to reorient your sails and move forward!

In today's Action Saturday episode we'll talk about the accelerated success that you can experience by going to an event... NOT to look for clients or "network," but to identify the areas where you've got more work to do!

In this episode of the Wantrepreneur to Entrepreneur Podcast, host Brian Lofrumento sits down with special guest Rebecca Cuevas, founder of Learn and Get Smarter. Drawing from her expertise in education and years of experience in course design, Rebecca shares her proven Course Design Formula® and strategies for creating transformative online learning experiences. Whether you're a seasoned course creator or just starting out, this episode is packed with valuable insights and practical tips that w...

Our guest today is the founder and CEO of The Social G Company, Mary Gunther. Mary is passionate about social media and believes it is a powerful communication platform that all businesses should utilize. She shares her background and how her grandmother's entrepreneurial journey inspired her. We dive into the positive impact of social media on business and address common barriers such as discomfort with being on camera and finding time to create content. Mary provides valuable insights on creat...

In today’s episode host Brian Lofrumento is joined by guest Jake Stahl, an expert in innovation and mind science in the field of training and skill-building in customer service. With over 30 years of experience across 6 countries, Jake has developed a unique approach to understanding the psychology of decision-making and effective communication. Jake shares his insights on topics such as the importance of personalizing customer service, the rise of fractionals in the workforce, and the impact of...

In today's episode we'll talk about a really strange protection mechanism of making excuses for somebody else's success and the negative effects it can have on our own life and entrepreneurial journeys.

In today's episode we'll talk about a simple and productive spin on traditional networking, and how networking with your direct competitors can give you strategic and tactical insights that are directly relevant to YOUR business.

In this episode host Brian Lofrumento sits down with guest Matt Rice, a successful entrepreneur and certified life coach specializing in positive psychology. Matt shares his inspiring journey of overcoming addiction, battling depression, and building a thriving business from the ground up. Through personal experiences and setbacks, Matt has developed a deep understanding of the importance of reflection, resilience, and authenticity in entrepreneurship. Tune in as Matt discusses the power of loca...

In this episode we have the pleasure of chatting with the talented Matthew Zomorodi, Founder of The Emerald Coach. Matthew has a fascinating background in software engineering and has mastered the art of problem-solving and collaboration as a Scrum Master. He shares his journey from software engineer to scrum master and how his passion for working with people led him to pursue coaching. He unveils the secrets to fostering strong team dynamics, embracing continuous improvement, and thriving in an...

In this episode we’re joined by special guest Mark McFatridge, a seasoned CEO and business leader who has found immense value in the power of collaboration and growth. As an entrepreneur, Mark understands the unique challenges faced by CEOs and business owners and believes in the importance of sharing and growing together. He has founded Quade, a community for CEOs, business owners, and entrepreneurs, to provide support and collaboration in order to make positive changes in their lives, companie...

In today's episode we'll talk about the eases of operating within the mindset of dating, but also the perilous situation of limiting your chances of success by operating that way. Instead, we'll talk about how COMMITTING and going all in not only increases your chances of failure, but also open up the possibility of success.

Google Analytics is one of THE most powerful (and free!) tools that EVERY business should utilize, and in today's episode we'll talk about not only setting it up, but how it can drive your informed decision making and actions by leveraging the data.

Welcome to this episode of the Wantrepreneur to Entrepreneur Podcast! Today we have a special guest joining us: Paola Milewicz, the founder of Marroquin Consulting. In this episode, Paola shares her expertise in human resources and lays out the importance of clear communication and being the point of contact for others. We dive deep into the world of HR, discussing how to create strategies tailored to each organization's unique needs, understanding employee motivation and growth opportunities, a...

Today on the Wantrepreneur to Entrepreneur Podcast we have an episode you won't want to miss. Our guest is Jacob Kendall, founder of The Versatile Social Worker, a program that helps social workers pivot their careers by optimizing their education and skills. Jacob's unique background as a former professor and global health expert gives him valuable insight into the world of social work and entrepreneurship. Join us as we delve into Jacob's journey, discussing the importance of networking, perso...

Today we have a special guest, Susan Bryant, a trailblazer in the field of accounting and the CEO of Unboxed Advisors. In this episode, we dive deep into the world of tax efficiency and financial strategy for entrepreneurs. We'll learn about different entity types, the importance of proactive accounting, and Susan's expert advice on building wealth outside of your business. Whether you're a seasoned business owner or just starting out, this episode will empower you to take control of your financ...

In today's episode we'll talk about our extraordinary ability as humans to find evidence that supports the narratives and stories that we believe in, and most importantly we'll discuss the importance of crafting stories and narratives using words that empower you and lift you up towards who you want to be and what you want to accomplish.

In today's episode we'll talk about the simplest way to start building consistency and momentum with the actions that actually and tangibly move your business forward.

In this episode of the Wantrepreneur to Entrepreneur Podcast, host Brian Lofrumento sits down with guest Josh Gibson to discuss the world of e-commerce, specifically focusing on Amazon and the power of data-driven decision-making. They delve into topics such as the branded product strategies of Costco and Amazon, the importance of PPC advertising, the impact of AI in the world of e-commerce, and the challenges and opportunities of selling on Amazon. Join us as Josh shares insights, practical tip...