Episodes

Stephen Custer is the owner of Dry Humor Marketing and an award-winning puppeteer. With experience in the corporate world, nonprofits, and government, he brings a wide-range of experience and creative ideas to the world of marketing consulting. He loves to help businesses and nonprofit organizations figure out why they do what they do. Then he uses video and photography to help them tell their stories. He usually adds a dash of humor to those stories and he seems to think he's hilarious, though ...

In today's episode we're talking about job and project posting boards that allow you to get in contact with people who are ALREADY looking to pay someone with your skills and services. Upwork.com and Thumbtack.com are two examples of these directory websites where you can go find clients TODAY!

Most entrepreneurs at one point or another feel like they're GIVING more than they're GETTING from their business. In today's episode we'll talk about the importance of not only recognizing that, but how to use that recognition to work on the RIGHT things in your business!

Jodi Petersen is the CEO of MentorStrat. MentorStrat provides full-service consulting to organizations that want to build, scale, or reimagine a mentorship program. Their online learning platform, MentorStrat Academy gives mentors, mentees and mentoring program managers the training, tools, and resources they need to be successful. Leading the mentoring consultant team, Jodi has over 20 years of corporate experience and 5 years running mentoring programs. Prior to starting MentorStrat, she led a...

In today's episode we'll talk about my favorite strategy to get more done to grow your business FASTER!

In today's episode we'll talk about one of my favorite quotes from the late, great Martin Luther King, Jr as we celebrate his birthday. "Man must evolve for all human conflict a method which rejects revenge, aggression and retaliation. The foundation of such a method is love." – MLK Jr

In 2018, Erica McBeth set out on a mission to talk to one stranger a week for a full year. Her journey through that life-changing project is chronicled in her book, “52 New Friends”. Then, after spending nearly thirty years in advertising and marketing, Erica started McBeth Marketing in 2021 with the unusual mission to help people connect together in positive ways. McBeth Marketing helps small businesses bridge the strategy and execution gap. Erica sits on the Arizona Chapter Board of the Americ...

In today's episode we'll talk about how to leverage your CAPITAL rather than just your time to accelerate your success by acquiring resources that will fast-track your growth efforts. Check out the business marketplace mentioned in today's episode at flippa.com

In today's episode we'll talk about the EASIEST business model you can pursue this year and what makes it better than ALL the other options.

In today's episode we'll talk about what it means to be a pioneer in any new opportunity, trend, technology, or industry, and how trying to be one just might set you up for failure in 2023 and beyond.

In today's episode we'll talk about the role that FREQUENCY plays when it comes to your success in marketing, standing out in your marketplace, and ultimately getting people to take action in working with you!

For the fifth year running, in today's episode I'm going to share with you my ONE WORD for 2023... plus we'll talk about how to use the one word concept to your advantage this year!

In today's episode we'll get veryyyyy personal and honest about quitting, and why most people quitting is the BEST news for us as entrepreneurs!

Sarah Ben-Saadon is the owner of Alignment Online Marketing, which provides local marketing and SEO for business owners in the US, Canada and Israel. Their specialty is offering completely custom solutions for each client. Most of Sarah's clients have been with her for over 10 years. Sarah has 13+ years experience in SEO and online marketing and over 17 years experience in graphic design. She began her SEO and digital marketing journey by helping market her ex’s real-estate business and then loc...

In today's episode I'll share with you my go-to resource for finding (and saving a LOT of money on!) tools that enable my businesses to grow more efficiently, more profitably, and FASTER! Check out AppSumo at AppSumo.com.

In today's episode we'll talk about the ongoing battle between the HIGHEST version of yourself and the less-than-optimal versions of yourself, and how being intentional about WHO wins that battle is the key to self-growth and mastery.

Justin Golden is the founder of That PPC Guy, a Google Partner managing over $300K per month in ad spend for clients across the US. They utilize Search, Shopping, Display, and YouTube advertising for their clients. Before starting his own business, Justin managed $2MM in annual ad spend as a Digital Marketing Director at the corporate level and also worked as a paid media specialist at a marketing agency, both in Houston, TX. He took lessons from both experiences, combined them with his ideas an...

In today's episode we'll talk about a brilliant strategy to ensure that your business FEASTS with insights from Newt Gingrich about chasing field mice or hunting antelope.

Maggie is a Brand Strategist and Owner of Be Understood Branding. Maggie believes brand clarity is a kindness (everyone is exhausted!) AND a branding best practice. Maggie helps her clients carve away vagueness by building a crystal clear, distinct, irresistible brand. Be Understood Branding helps service-based businesses who are great at what they do but not-so-great at *talking* about what they do build a distinct, irresistible Brand Strategy so their work can BE UNDERSTOOD by their ideal clie...

Brandon Garcia is the owner of BKXX Enterprises, a marketing agency that helps home service businesses fix their digital foundation. This allows potentials customers to find and get sold on the company before they even pick up the phone to call. His services include business listing optimization, social media profile optimization, website and sales funnel development, reputation management, SEO, display and PPC advertising, and direct mail. Visit Brandon's website at BKXXEnterprises.com.

Louie Bischoff is the founder and owner of the boutique marketing agency, Next Right Thing Marketing Solutions . A native of Phoenix, Arizona, Louie has focused on business and marketing strategy for more than two decades and since 2015 has added digital marketing to her repertoire. Louie is an expert on TikTok for business and has ninja-level skills doing paid ads on social media. In addition to being an invitee and participant for TikTok's SMB Marketing / Paid Advertising group (where only 35 ...

In today's episode we'll talk about the SIMPLEST question you can start asking your potential clients to start closing more sales and also gain valuable feedback that you can use to make your offer even better!

In today's episode we'll talk about the easiest way to build self-awareness on whether or not you're working on the RIGHT things to ACTUALLY build a business... or if you're just PRETENDING to build a business.

Yeliza Centeio, a Hispanic woman, wife, and mother of two, is the founder and owner of Integral Marketing & Advertising. During her 15+ years on the advertising agency side, she witnessed first hand the impact that brand's distrust in agencies had on agency growth. As part of the in-housing movement, a local Boston brand recruited Yeliza where she experienced the difficulties of attempting to bring agency expertise and resources in-house. It was then that she realized that agencies still had a p...