Episodes

Businesses who don't know how to successfully differentiate themselves are lacking a positioning angle. In today's episode you'll learn about the difference between a broad positioning angle and a specific positioning angle and how that can help you stand out in a crowded marketplace.

Ashley Ryall is Founder and Chief Strategist at UntapSocial, a content strategy consulting firm out of GreaterBoston supporting sales and talent teams with content and social strategy for better lead generation. Sales execs lean on Ashley to coach their teams on how to leverage content for faster prospect meetings and she partners with heads of talent acquisition to empower employees to be online brand ambassadors. She's a national speaker on all things social media for sales, content for though...

In today's episode you'll learn about a simple and wildly effective three-step marketing funnel that can generate tens of thousands of dollars in revenue starting immediately... without you needing to network or be salesy.

Here's the reality... you WILL face disappointment, both in your life and in your business. In today's episode you'll learn how disappointment can and will shape your entrepreneurial journey, and how it can help you find out exactly what you're made of.

In today’s episode you’ll learn how to manage and forecast your cash and revenue as an entrepreneur. Guest host Nat Harward explains the importance of tracking and forecasting your cash and revenue so you can fill your pipeline, enjoy your business, and serve your clients as best – and as efficiently – as you possibly can.

In today's episode you'll learn about the most toxic word in your life and in your business, and how even hearing or entertaining that word will hurt your potential and stop you from achieving greatness.

In today's episode you'll learn how to manage and forecast your time as an entrepreneur. Guest host Nat Harward explains the importance of tracking and forecasting your time so you can fill your pipeline, enjoy your business, and serve your clients as best – and as efficiently – as you possibly can.

Sales... it's one of the hardest things to do, but as an entrepreneur it's the biggest determinant between success and failure. In today's episode you'll learn about the power of urgency, why it's so important, and how to use it in your business.

Entrepreneurship is not a linear path, and in today's episode you'll learn what to do when you feel like you're not making any progress in your business or life.

One of the easiest ways to gain credibility and have a marketable asset in your business is to leverage other people's expertise. In today's episode you'll learn how to do that by hosting a virtual summit.

"If you don't make time to create the life you want, you'll spend the rest of your life living one you don't want." In today's episode you'll hear about the "Resistance Test" that Steven Pressfield writes about in "Do the Work" and how that can help you overcome your excuse of "I don't have enough time."

Money makes the world go 'round... and it also makes or breaks entrepreneurs. In today's episode you'll learn about the money mindsets that kill businesses, as well as the mindset that will serve you positively with regards to money.

In today's Strategy Wednesday episode you'll discover the single most important metric when it comes to marketing and growing your business: Lifetime Customer Value.

Most entrepreneurs fade away into obscurity along with the rest of the boring and bland businesses out there... struggling to ever make it. In today's episode you'll learn one exercise that can instantly separate you from your competitors and stand out in the marketplace.

When you sign up to be an entrepreneur, you're signing up to be a salesman... no matter what industry you're in and no matter what you sell. In today's episode you'll learn the five magic words to add urgency to any sales situation to get your prospects to finally take action and stop delaying their purchasing decision.

Up to this point, things have happened in your life. These things are all events, and in today's episode you'll discover how the meaning that you attach to those events shapes your entire future.

It's easy to get lost in an endless cycle of reading business book after business book, but in today's episode you'll hear the only three reasons why you should invest your time in consuming content, and the five books that are almost guaranteed to get you fired up to take action as an entrepreneur.

It's impossible to build a business without customers, and every customer starts out as a lead. In today's episode you'll learn how to have leads come to you by using a lead magnet, and how to make an effective squeeze page to capture those leads.

In today's episode you'll hear Brian's answer to "can anyone be an entrepreneur?" and you'll discover how 90% of entrepreneurship has nothing to do with innate talent and everything to do with skills and attitudes that anyone can adopt in order to be successful.

Most marketers advise you to "lead with value," but they fail to tell you how to properly gauge the temperate of your audience. In today's episode you'll learn about segmenting your audience based on their awareness and temperature, and how to treat them differently so that you can better serve them.

You've already heard the "glass is half full" cliche, but in today's episode you're going to see how a glass of water reveals WHY your BS is stopping you from succeeding... and more importantly, you'll learn about the importance of clearing yourself of all that BS in order to finally succeed.

Resistance is highest at the beginning of any great endeavor, and one of the first hurdles that new entrepreneurs face is identifying a business that they're passionate about. In today's episode you'll hear advice about how to find a business that lights you up and motivates you to take action.

Sajad Ghanizada is a product leader and marketer who has scaled a mobile fintech app from 0 - 150k+ users and saved them over $250 million in taxes. In today's episode he discusses how new entrepreneurs can validate their product ideas, go to market with a minimum viable product, and ascend their business into more passive and scalable models.

The biggest struggle for new entrepreneurs is to keep going without starting and stopping constantly. The trouble with constantly starting and stopping is that you start from scratch each and every time... much like going to the gym once every three months. In today's episode you'll learn how persistence is the key to your success as an entrepreneur.