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Episodes

March 25, 2024

809: Transformation through shifting BELIEFS w/ Roberta Cocco

In this episode of The Wantrepreneur to Entrepreneur Podcast, host Brian Lofrumento invites executive coach Roberta Cocco to discuss the transformative power of language and beliefs. Through her personal journey, including a career pivot and overcoming significant life challenges, Roberta highlights the need to reframe thoughts, set actionable agreements, and overcome limiting beliefs. Listeners will discover strategies for intentional living that bridge the gap between personal fulfillment and ...
March 24, 2024

808: This bothered me! (Here's how to deal with it, though...)

In today's episode we'll talk about the realities of the criticism that is often thrown our way at every stage of our entrepreneurial journey, and most importantly we'll discuss the mindset and perspective to embrace when it comes to identifying when criticism is unqualified versus when it's an opportunity for constructive advice to help us move forward.
March 23, 2024

807: ACTION SATURDAY (30-60-90 day planning!)

Today's Action Saturday episode is all about the magic of setting 30, 60, 90-day goals—a balanced approach that aligns immediate action with visionary planning. Wave goodbye to the fluff and dial in on a three-month plan that's smart, focused, and, most importantly, actionable.
March 22, 2024

806: The power of STORYTELLING in business w/ Ellis Hamburger

Have you ever wondered how a tech journalist evolves into a master storyteller for some of the world's most innovative companies? Ellis Hamburger joins our host Brian Lofrumento on an intriguing journey through the landscape of corporate narrative, from his beginnings at The Verge to revolutionizing storytelling at Snapchat. Our conversation spotlights the pivotal role of storytelling in connecting with customers on an emotional level, the way it acts as a North Star for internal team alignment,...
March 20, 2024

805: Networking… as a tool AND a business model w/ Bill Mueller

In this episode host Brian Lofrumento sits down with Bill Mueller, the CEO and co-founder of Start a Network. Together, they dive deep into the world of professional business networking, discussing the integration of social media into traditional networking, the importance of building relationships, and how to effectively manage networking groups. Join us as we explore the evolving landscape of networking and learn valuable strategies for building successful connections. This episode offers a we...
March 18, 2024

804: Content marketing that WORKS + how to showcase your client success stories w/ Ted Goldwyn

In today's episode host Brian Lofrumento sits down with Ted Goldwyn, principal owner of Ted Goldwyn Communications and founder of Success Story Studio. They delve into the power of long-form content in financial services marketing, the significance of client success stories, and the pivotal role of content in educating consumers and businesses. Ted shares valuable advice on identifying ideal clients and leveraging content for business growth, while Brian highlights the importance of strategy in ...
March 17, 2024

803: The REALITY about OTHER people that you're not realizing!

In today's episode we'll talk about the realities of other people's situations and how our attitude and perception about them can give us the mindset and determination to dig in to our own journeys and obstacles.
March 16, 2024

802: ACTION SATURDAY (have a discovery call with someone!)

In today's episode we'll talk about a SIMPLE yet ACTIONABLE thing you can do to tangibly move your business forward: get on a discovery call with someone (or a bunch of someones!) that you know would benefit from your product or service.
March 15, 2024

801: People, planet, and profitability (and how they ALL work together!) w/ Konstantin Popovic

In today's episode host Brian Lofrumento sits down with Konstantin Popovic, the founder of Impact3P, a sustainability consultancy. Konstantin shares his inspiring journey from working in advertising to becoming a sustainability advocate, discussing pivotal moments that led him to establish his consultancy. The episode delves into the interconnectedness of people, planet, and profit as Konstantin explains how organizations can align their impact in these areas to join the sustainability revolutio...
March 13, 2024

800: Building a vision-driven business that serves your audience w/ Amanda Brem

In this episode, we sit down with Amanda Brem, founder of the Brem Method and former D-1 athlete turned personal trainer. Throughout our conversation, Amanda underscores the importance of aligning goals with core values, pushing past comfort zones, and sharing meaningful insights as an entrepreneur. She highlights her approach to teaching and business building, emphasizing the power of providing valuable free content and developing systems tailored to the needs of her clients and students. As Am...
March 11, 2024

799: People-powered success, innovation, and a business legacy w/ Darren Davidson

In this episode we're joined by the CEO of MK Davidson Inc., Darren Davidson. Darren shares insights into his company's specialization in wireless optical fiber and EV charger station market spaces, which was initially established as a construction company by his father in 1971. He emphasizes the significant role of physical and mental health and a supportive home environment in achieving business success, highlighting the importance of people, products, and processes in a successful business. D...
March 10, 2024

798: Labels, our past, and TRANSFORMATION (LIVE from Medellin, Colombia) w/ Laura Chaves

In today's episode you'll hear insights, perspectives, and behind the scenes from the Wantrepreneur to Entrepreneur Podcast's Q1 retreat in Medellin, Colombia, with key takeaways for ALL of us entrepreneurs and wantepreneurs when it comes to labels, our past, and most importantly, our transformations!
March 9, 2024

797: ACTION SATURDAY (develop a proposal!)

In today's episode we'll talk about the most important and basic step of developing your sales PROCESS: having a proposal!
March 8, 2024

796: Your INVISIBLE OPPONENT and how to beat it (and work WITH it!) w/ Melissa Hoffman

In today's episode, host Brian Lofrumento is joined by the talented Melissa Hoffman, a seasoned sales leader, experienced performance coach, and owner of Dauntless Performance Coaching. Melissa discusses the importance of self-reflection and belief in oneself, emphasizing the interplay between physical and mental well-being in achieving professional success. Brian and Melissa delve into topics such as emotional regulation, conquering self-doubt, and the "invisible opponent" that impedes growth a...
March 6, 2024

795: The competitive landscape of college admissions (and unique insights for entrepreneurs in standing out!) w/ Arlette Bolduc

In today's episode, we have the pleasure of sitting down with Arlette Bolduc, an independent educational consultant specializing in college applications and founder of Grays Hall College Counseling. Arlette shares valuable insights into her journey from being a civil litigator to pursuing her passion for guiding students through the competitive college admissions process. She discusses her approach to coaching and mentoring, emphasizing the importance of mindset and personal development for both...
March 4, 2024

794: Unleashing CURIOSITY to find new answers and creativity w/ Gretchen Wilson

In this episode of The Wantrepreneur to Entrepreneur Podcast, host Brian Lofrumento is joined by guest Gretchen Wilson, founder of True Curiosity and an advocate for cultivating curiosity in leadership. Throughout the conversation, they delve into the significance of curiosity as a fundamental trait that leads to creativity and imagination, often overlooked in adults. Gretchen shares her insights on the suppression of curiosity due to societal influences, its impact on problem-solving and team m...
March 3, 2024

793: Do NOT negotiate with this person!

In today's episode we'll talk about short-term pleasures versus long-term commitment and discipline, and we'll borrow a concept from the late Kobe Bryant when it comes to NOT negotiating with ourselves in the pursuit of what we want.
March 2, 2024

792: ACTION SATURDAY (master copywriting!)

In today's episode we'll talk about the power of copywriting when it comes to enhancing your business skillset and knowledge library, and Brian reveals his favorite copywriting resource.
March 1, 2024

791: The art and science of market research (and getting feedback that MATTERS) w/ Robin Boyar

In this episode, our host Brian Lofrumento dives into a captivating conversation with Robin Boyar, founder of thinktank research & strategy. As a seasoned market research expert with over 25 years of experience, Robin shares insightful perspectives on the crucial role of market research for entrepreneurs. They discuss the importance of understanding customer needs, navigating the competitive landscape, and delivering on promises. Throughout their engaging dialogue, they explore topics ranging fr...
Feb. 28, 2024

790: CASH, profit, and long-term business growth w/ Alyssa Lang

In today's episode, Brian Lofrumento sits down with special guest Alyssa Lang, a financial strategist and bookkeeping consultant for entrepreneurs and business owners, and founder of Magnetic Bookkeeping & Consulting. Together, they delve into the crucial balance between short-term sustainability and long-term growth prospects for businesses. Alyssa shares her expertise in managing cash flow effectively, aligning personal and business passions, and the importance of intuition in decision-making....
Feb. 26, 2024

789: The 8 dimensions of health (and balancing LIFE and BIZ!) w/ Brian Huxford

Today, Brian Huxford, founder of WellFit Inc., joins host Brian Lofrumento to share his wealth of knowledge and experience in the world of corporate wellness consulting. In this episode, Brian Huxford walks us through his 25-year journey in impacting lives through health and well-being, shedding light on the interconnected 8 dimensions of wellness and the importance of integrating wellness strategies into business. From addressing the prevalence of health issues among young adults to advocating ...
Feb. 25, 2024

788: It's time to focus on the LITTLE things!

In today's episode we'll talk about the easiest way to start standing out with regards to branding... especially when you're starting out and growing!
Feb. 24, 2024

787: ACTION SATURDAY (stop working. for real.)

In today's Action Saturday episode we'll talk about the power and importance of slowing down to speed up... and what not working ACTUALLY looks like so you can be present in your life today!
Feb. 23, 2024

786: Revolutionizing continuing education (and changing academia with entrepreneurial thinking!) w/ Meni Sarris

In this episode, we're diving into the dynamic world of continuing education with Meni Sarris, founder of Spur Education Group and an innovative leader who's making a significant impact on the education landscape. Meni shares his insights on the changing landscape of education and the challenges and opportunities in implementing continuing professional education in traditional institutions. He discusses the personal and professional impact of these programs, offers a successful paralegal certifi...
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