Marketing & Sales Strategies Episodes

In today's episode we'll talk about how success leaves clues, and why that means you should NOT be guessing when it comes to your marketing, your copywriting, and your sales efforts, as well as two powerful tools that you can use to your advantage to leverage high-converting and effective techniques and strategies.

Entrepreneurs are missing a HUGE opportunity to have their website work for them, so in today's episode we'll reshape the way you view your website's impact on your business and talk about how to use your website to generate more leads, close more customers, and nurture prospects to become leads or customers.

In today's episode we'll talk about the simple yet powerful strategy that ALL engaging and persuasive speakers, leaders, and salespeople use... FUTURE PACING! By injecting this into your marketing and sales campaigns, you'll be able to move more people to take action.

Whether you're just starting out OR you're a seasoned veteran, BUNDLING is a simple strategy to reach more people, put together an IRRESISTIBLE offer, and generate revenue from better serving more people.

In today's episode we'll discuss the marketing phrase coined by Robert Collier when he said "Always enter the conversation already taking place in the customer's mind."

In today's episode we'll talk about diversifying your traffic by leveraging the three types of traffic: traffic you influence, rent, and own!

In today's episode we'll talk about an amazing (and FREE) traffic source that utilizes much bigger established audiences for you to get in front of thousands of people and drive more traffic and attention to your website and business.

Great marketing means entering the conversation that's already happening in your prospects' heads, and in today's episode I'll share with you a simple exercise and document that you can create to instantly have better marketing, better copy, and more effective sales conversations!

Ever wondered what the difference is between industry leaders and entrepreneurs who are just ignored and forgotten about? In today's episode you'll get behind-the-scenes access to a conversation I recently had with Rachel Gogos, who is a 7-figure branding expert and the CEO and Founder of brandiD, a branding agency based in Pittsburgh, Pennsylvania. To get full access to this session join us inside the Launch Coalition by heading to LaunchCoalition.com!

In today's episode you'll learn about my second most profitable marketing funnel ever, how it works, and why it works... as well as some ideas to make it work for YOUR industry.

In today's episode you're going to hear about the ONE marketing funnel that has generated more revenue and customers and clients for my businesses than any other... and why and how it works!

The only person who is better than YOU are at selling your products or services is... your customers! In today's episode we'll talk about the importance of asking for reviews and testimonials, and a really low-key way to ask for them (whether you have any customers or clients or not!).

Think that you need to convince your prospect on why your product or service is better than your competition? Think again! In today's episode we talk about the #1 thing that you're up against in any sales pitch: your prospect's likely decision to take NO action!

In today's episode we'll talk about the VERY simple strategy behind turning your email list into revenue. If you're not doing these two things, then you need to start now!

Laura Gale has been in the publishing industry for more than a decade, and has worked on bestsellers such as the Twilight series and the personal memoirs of Nelson Mandela and Tina Fey. Now, she helps entrepreneurs write, publish, and market books that transform their businesses and leave a legacy they're proud of. In today's episode you'll hear us talk about HOW to write and publish your book as an entrepreneur, WHY to do it, WHEN to do it, and how to make the most out of this positioning tool.

There are two VERY different forms of marketing at your disposal as an entrepreneur: intent-based marketing and interest-based marketing. In today's episode we'll talk about the differences between the two forms and give examples of how different ad platforms take advantage of interest-based marketing and intent-based marketing.

Have you ever wondered if you have to be like GaryVee and be hustling and marketing around the clock on every social media platform? In today's episode Matt Johnson, the author of MicroFamous: Become Famously Influential to the Right People, discusses simple and effective ways to start establishing yourself as an expert and become in-demand in your industry by leveraging platforms like podcasting. Get a copy of Matt's book at GetMicroFamous.com.

In today's topic we'll talk about making marketing and sales harder than it should be... and acknowledge the low-hanging fruit that will make your life easier and more profitable!

The worst response to any marketing you can do is silence... and in today's episode we'll talk about how to get your audience to start engaging with you, whether it's over email, social media, or in person.

Getting your first customer or client is THE most important thing when you start your business, and in today's episode we'll talk about how to make it happen... without any funnels, ad campaigns, or fancy marketing stuff!

As entrepreneurs we often get pulled in many different directions, but in today's episode we'll talk about the ONE activity you can do this month to start making more money!

In today's episode you're going to hear directly from Brandon Hendrix, the VP of Marketing at Thrasio (the world's FASTEST company to reach a $1b+ valuation while being profitable). Brandon spoke to Launch Coalition members LIVE as part of our Guest Expert Q&A series, so you'll get a glimpse into his brilliance and a taste of what Coalition members learn and experience each month.

Tiji Thomas is the creator of the "Unselling System" and is a 7-figure sales expert. He's personally produced over a half BILLION dollars in sales, and teaches a highly effective integrity-based conversational sales approach. Learn more about Tiji and the Unselling System at UnsellingSystem.com

Sales don't appear out of thin air, so in today's episode we'll talk about the different close points that your business might use.