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Practical Business Skills & Tools Episodes

April 30, 2023

573: THIS decision dictates how much you're valued (OR NOT!)

In today's episode we'll talk about the importance of understanding that who we choose to surround ourselves with dictates how much we're valued and appreciated... and the positive side of knowing that if we change who we're selling to then we can get in front of the people and businesses that appreciate and value us the most!
April 23, 2023

568: Where are your decisions coming from?

In this first ever Solo Sunday episode, we'll talk about the HOW and WHAT and WHY behind EVERY decision you make, and how by choosing that you'll dictate the results that you get in your life and in your business this week / this quarter / this year!
April 8, 2023

559: ACTION SATURDAY w/ Anne Gillaspie (AN EASY PERSONAL TOUCH!)

Anne Gillaspie is the founder of Fix & Form, where she helps entrepreneurs and businesses imagine, create, and deliver the exceptional brand experience that audiences and customers crave. As a bonus, she also teaches business owners and their teams how to do it themselves so the experience touches every aspect of the business, from marketing to sales to customer service and everything in between (and before and after!). Anne's work and the work of her agency isn’t just about fixing brands and...
March 25, 2023

551: ACTION SATURDAY w/ Johnny La (LOOK YOUR BEST!)

Today you're going to get a super clear and direct action that you can take to build credibility when people search for you online, and it's something that EVERY entrepreneur needs! You'll hear it directly from entrepreneur and actor Johnny La, the founder of MRLA Media. Hear Johnny's full episode on the Wantrepreneur to Entrepreneur Podcast in Episode 528, and visit his website at www.MRLA-media.com
March 18, 2023

547: ACTION SATURDAY w/ Stephen Custer (DO YOUR RESEARCH!)

Our first ever Action Saturday is hosted by the hilariously serious Stephen Custer, founder of Dry Humor Marketing. Check out Stephen's full episode in Episode 525, and get even more awesome content from him on his YouTube channel @DryHumorMarketing. Visit his website at https://www.dryhumormarketing.com/
March 15, 2023

545: Work BACKWARDS to achieve your goals!

In today's episode we're going back to basics with a reminder about the simplest way to take actions that will help you achieve your goals: WORKING BACKWARDS!
Feb. 6, 2023

529: STOP solving problems that DON'T exist!

In today's episode we'll talk about creating – and solving – problems that don't exist, WHY we do it, and how to become aware of that so we can STOP creating problems and START taking action. This episode includes an excerpt from the book "The Mountain is You" by Brianna Wiest.
Jan. 13, 2023

519: Putting HUMANITY into business and marketing w/ Erica McBeth

In 2018, Erica McBeth set out on a mission to talk to one stranger a week for a full year. Her journey through that life-changing project is chronicled in her book, “52 New Friends”. Then, after spending nearly thirty years in advertising and marketing, Erica started McBeth Marketing in 2021 with the unusual mission to help people connect together in positive ways. McBeth Marketing helps small businesses bridge the strategy and execution gap. Erica sits on the Arizona Chapter Board of the ...
Dec. 2, 2022

512: Figuring it out as you go w/ Sarah Ben-Saadon

Sarah Ben-Saadon is the owner of Alignment Online Marketing, which provides local marketing and SEO for business owners in the US, Canada and Israel. Their specialty is offering completely custom solutions for each client. Most of Sarah's clients have been with her for over 10 years. Sarah has 13+ years experience in SEO and online marketing and over 17 years experience in graphic design. She began her SEO and digital marketing journey by helping market her ex’s real-estate business and then loc...
Nov. 30, 2022

511: How to find (and save on!) tools that will help your biz GROW!

In today's episode I'll share with you my go-to resource for finding (and saving a LOT of money on!) tools that enable my businesses to grow more efficiently, more profitably, and FASTER! Check out AppSumo at AppSumo.com.
Nov. 23, 2022

508: Is your business STARVING or FEASTING?

In today's episode we'll talk about a brilliant strategy to ensure that your business FEASTS with insights from Newt Gingrich about chasing field mice or hunting antelope.
Sept. 21, 2022

493: The BEST strategy for near-instant WINS!

In today's episode we're discussing the most effective strategy to get nearly instant wins while also establishing yourself as THE person who makes sure that everybody wins. We're talking... POWER PARTNERS!
Sept. 19, 2022

492: How to get BETTER at entrepreneurship by PRACTICING

In today's episode we're talking about PRACTICING entrepreneurship so that you can get better at sales, marketing, copywriting, conversions, client fulfillment, and more!
Aug. 24, 2022

485: The VERY important difference of EMPLOYEE vs ENTREPRENEUR

In today's episode we're going to examine the difference of being an employee vs being an entrepreneur so we can understand – and execute on! – the key job functions to make your business GROW!
Sept. 20, 2021

447: If nothing changes...

In today's episode you'll get VERY simple but VERY important advice that will decide the direction that the rest of your year takes. Ignore this at your peril!
Sept. 17, 2021

446: LLCs for entrepreneurs and other legal considerations w/ Wesley Henderson

Ever wondered if, when, and why you should incorporate your business? Ever had other legal-related questions as an entrepreneur? In today's episode we're joined by lawyer Wesley Henderson, who loves helping entrepreneurs through his services and Drafted Legal, a company which specializes in affordable entrepreneurship-related legal templates and services, including LLC formation! Enter code BRIAN at checkout for 20% off!
July 12, 2021

435: You're doing it ALL WRONG if this is you!

In today's episode we'll talk about the ONE BIGGEST MISTAKE that newer entrepreneurs make, and how that mistake lets them off the hook too easily and lacks accountability. Join us inside the Launch Coalition at www.LaunchCoalition.com
May 19, 2021

427: Your business will either die or THRIVE based on THIS! (Most important strategy in 2021!)

The lifeblood of your business is relationships... relationships with potential sales prospects, relationships with people in your industry and network, relationships with potential partners, and relationships with your customers. In today's episode you'll hear about the most effective way to manage all of those relationships.
May 3, 2021

420: The path of least resistance is a TRAP!

In today's episode we'll talk about the path of least resistance and how it shows that you're avoiding the important stuff when it comes to growing your business!
Feb. 26, 2021

405: The 10 worst pieces of advice I've received...

In today's episode I'll share ten of the worst pieces of business advice I've ever received, and why it's not true.
Feb. 19, 2021

402: Your friends DON'T understand you! Here's why...

Do you feel like your friends don't understand what you're trying to do as an entrepreneur? Chances are... you're right! In today's episode we'll talk about who you surround yourself with, and the important question to ask when you're wondering if someone is worthy of being in your life.
Feb. 15, 2021

400: ALL happy people have this trait... use it as an entrepreneur!

When it comes to fostering deep and successful relationships, there's one trait that ALWAYS benefits all parties involved: giving the other person the benefit of the doubt! In today's episode we'll talk about how that will work out to your advantage as an entrepreneur.
Feb. 10, 2021

398: Always know EVERYTHING about your industry with this crazy simple FREE tool!

Success leaves clues, and in today's episode you're going to learn about a crazy simple and FREE tool that will reveal ALL the clues of your industry and its leaders to you... in just 60 seconds!
Oct. 2, 2020

377: The DEBATE and POLITICS for us as entrepreneurs

Politics... what does it mean for us as entrepreneurs? In today's episode you'll hear host Brian Lofrumento's perspective on what politics and the upcoming election mean for entrepreneurs, and how it changes our priorities.
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