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Marketing & Sales Strategies Episodes

687: ACTION SATURDAY (plan for Black Friday and the holiday season promos!)
Oct. 7, 2023

687: ACTION SATURDAY (plan for Black Friday and the holiday season pr…

In today's episode you'll get a jumpstart on putting together your Black Friday / holiday season promo!

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685: Measuring success and succeeding at ORGANIC growth w/ Shawn Sundsvold
Oct. 4, 2023

685: Measuring success and succeeding at ORGANIC growth w/ Shawn Sund…

In this episode, host Brian Lofrumento is joined by a special guest, Shawn Sundsvold, co-owner and COO of Gold Bear Media, a marketing agency specializing in organic growth strategies. Shawn dives deep into the importance of ...

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682: ACTION SATURDAY (tell people what you're doing!)
Sept. 30, 2023

682: ACTION SATURDAY (tell people what you're doing!)

In today's episode we're going to talk about THE simplest thing you can do to start getting more eyeballs and attention on your business... which leads to more conversations, more sales, and more potential referrals!

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680: STRATEGIC branding as a business IMPERATIVE to grow and thrive w/ Leslie Gibbs
Sept. 27, 2023

680: STRATEGIC branding as a business IMPERATIVE to grow and thrive w…

Welcome back to another episode of The Wantrepreneur to Entrepreneur Podcast! Today we have a special guest joining us: Leslie Gibbs. Leslie is a branding expert with over 30 years of experience in the field, having worked wi...

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677: ACTION SATURDAY (follow up!)
Sept. 23, 2023

677: ACTION SATURDAY (follow up!)

In today's episode we'll talk about potentially THE most important task that ALL entrepreneurs (and yes, wantrepreneurs!) must incorporate into their daily/weekly/monthly task lists: FOLLOWING UP with people!

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670: EVERYTHING you need to know to make MORE money with email marketing w/ Bridget Poston
Sept. 13, 2023

670: EVERYTHING you need to know to make MORE money with email market…

In this episode of The Wantrepreneur to Entrepreneur Podcast, host Brian Lofrumento sits down with email marketing strategist, direct response copywriter, and founder of Beeline Copy, Bridget Poston. Together, they dive deep ...

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667: ACTION SATURDAY (get FREE publicity to HUGE audiences and become a thought leader!)
Sept. 9, 2023

667: ACTION SATURDAY (get FREE publicity to HUGE audiences and become…

In today's episode we'll talk about the EASIEST and QUICKEST way to start increasing your credibility and authority with audiences all across the world by leveraging HelpAReporter.com, which is a FREE service that pops up in ...

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665: Creating a WINNING marketing mix with SEO (and how AI WILL change the landscape!) w/ Janet Bartoli
Sept. 6, 2023

665: Creating a WINNING marketing mix with SEO (and how AI WILL chang…

In today's episode we’re joined by a very special guest, Janet Bartoli, who is here to share her expertise on a topic that is constantly evolving yet crucial for any business's success: Search Engine Optimization. Janet break...

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659: Accelerating your success, taking risks, and hustling to change the EV sector w/ Christian Belloso
Aug. 28, 2023

659: Accelerating your success, taking risks, and hustling to change …

In today's episode we are joined by a special guest, Christian Belloso, the founder and CEO of TimeCharge. Christian is an entrepreneur with a passion for solving problems and making a difference in the world of electric vehi...

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646: Copywriting the HUMAN way for MORE than 1% conversions w/ Jenni McKinnon
Aug. 11, 2023

646: Copywriting the HUMAN way for MORE than 1% conversions w/ Jenni …

On this episode of The Wantrepreneur to Entrepreneur Podcast, host Brian Lofrumento interviews guest Jenni McKinnon, the founder and CEO of WP Pros(e). Jenny shares her insights on writing for the web, the importance of empat...

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645: The power of INTENTIONAL and MEASURABLE marketing (rather than hope!) w/ Alejandro Aguilar
Aug. 9, 2023

645: The power of INTENTIONAL and MEASURABLE marketing (rather than h…

In today's episode, host Brian Lofrumento sits down with special guest Alejandro Aguilar, founder of RestoStrategy and an expert in marketing for the restaurant industry. Alejandro brings a wealth of experience and knowledge ...

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644: UNLEASHING your message across multiple channels w/ Gina Arcediano
Aug. 7, 2023

644: UNLEASHING your message across multiple channels w/ Gina Arcedia…

On this episode of The Wantrepreneur to Entrepreneur Podcast, host Brian Lofrumento is joined by Gina Arcediano, the founder and CEO of Unleash Advertising & Advocacy. With over 25 years of experience in media business develo...

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640: Starting an Amazon FBA business in 2023 and beyond w/ Jon Stojan
Aug. 2, 2023

640: Starting an Amazon FBA business in 2023 and beyond w/ Jon Stojan

On the latest episode of The Wantrepreneur to Entrepreneur Podcast, host Brian Lofrumento and founder of First North Marketing, Jon Stojan, discuss strategies for successful selling on Amazon. The conversation underscores the...

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639: Social media success the SIMPLE (and social) way w/ Emma Wihtol
July 31, 2023

639: Social media success the SIMPLE (and social) way w/ Emma Wihtol

On this episode of The Wantrepreneur to Entrepreneur Podcast, host Brian Lofrumento welcomes Emma Wihtol, the founder of Frame Marketing, for a conversation about social media growth. Emma shares her expertise in various mark...

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635: A PERSONAL brand in a digital world beyond JUST your business w/ Shelly Peterson
July 26, 2023

635: A PERSONAL brand in a digital world beyond JUST your business w/…

On this episode of The Wantrepreneur to Entrepreneur Podcast, host Brian Lofrumento welcomes Shelly Peterson, founder and CEO of Promoting Me LLC. Shelly is a personal branding expert and shares her insights on standing out i...

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634: IMMERSION and flow state to build your unique brand (in ONE week!) w/ Callie Kerbo
July 24, 2023

634: IMMERSION and flow state to build your unique brand (in ONE week…

On this episode of The Wantrepreneur to Entrepreneur Podcast, Brian Lofrumento sits down with Callie Kerbo, founder of Honeycomb , who developed a unique approach called "Brand in a Week." Callie shares her process for achiev...

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632: ACTION SATURDAY (tell people what you do!)
July 22, 2023

632: ACTION SATURDAY (tell people what you do!)

This is a SUPER simple action that you CAN and SHOULD take TODAY to have more conversations, generate more opportunities, and be of service to more people!

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630: Crafting brand-defining PEAKS to create a customer experience (and loyalty!) w/ Matt Egol
July 19, 2023

630: Crafting brand-defining PEAKS to create a customer experience (a…

On this episode of The Wantrepreneur to Entrepreneur Podcast, host Brian Lofrumento welcomes guest Matt Egol, founder of JourneySpark Consulting, to discuss how to generate the right insights to guide brand, innovation, and e...

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625: Growing ORGANICALLY and with the power of AI and marketing tech w/ James Maxwell
July 12, 2023

625: Growing ORGANICALLY and with the power of AI and marketing tech …

On this episode of The Wantrepreneur to Entrepreneur Podcast, host Brian Lofrumento interviews James Maxwell, the CEO of The Social Seeds, a full-stack marketing agency that focuses on organic sustainable growth through socia...

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619: The power of STORIES done the RIGHT way in business (and life!) w/ Hari Kumar
July 3, 2023

619: The power of STORIES done the RIGHT way in business (and life!) …

On this episode of The Wantrepreneur to Entrepreneur Podcast, host Brian Lofrumento speaks with storytelling expert Hari Kumar about using storytelling in marketing. They share personal experiences and insights into the power...

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614: A STRATEGIC content calendar and marketing presence w/ Alma Pantaloukas
June 26, 2023

614: A STRATEGIC content calendar and marketing presence w/ Alma Pant…

In today's episode we're joined by the energetic and talented Alma Pantaloukas, the founder of Ritual Thrive and a digital media industry expert with 10 years of experience, to discuss content creation and marketing strategy....

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612: ACTION SATURDAY w/ Liz Lilly (3 STEPS TO BEAT PERFECTIONISM!)
June 24, 2023

612: ACTION SATURDAY w/ Liz Lilly (3 STEPS TO BEAT PERFECTIONISM!)

ABOUT LIZ Liz Lilly — she loves building brands. She cares deeply about how brands think strategically and how brands show up daily. With over a decade of marketing and brand management experience, she’s the Founder and Princ...

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610: ALL your brand's touch points and how it can serve YOU and your customers w/ Liz Lilly
June 21, 2023

610: ALL your brand's touch points and how it can serve YOU and your …

In today's episode of The Wantrepreneur to Entrepreneur Podcast we dive into the importance of branding and how it doesn't have to be a complicated process. Our guest, the enthusiastic and brilliant Liz Lilly (founder of Lill...

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607: ACTION SATURDAY w/ Alexander Biega (FUNNEL HACK!)
June 17, 2023

607: ACTION SATURDAY w/ Alexander Biega (FUNNEL HACK!)

In this Action Saturday episode of The Wantrepreneur to Entrepreneur Podcast, we're joined by the brilliant Alexander Biega (owner of Your Scale Source ) where he'll reveal how ANYONE can "funnel hack" successful companies an...

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